Assistant Manager-API Sales

Job Title:

Assistant Manager – Business Development (New Customer Focus) - API

Function:

API Business

Grade:

Location:

HO

Reporting to:

General Manager – Business Development – API

- POSITION OBJECTIVE

The Assistant Manager – Business Development (New Customer Focus) will focus on hunting new business opportunities in domestic and international markets. The role requires active prospecting, lead generation, customer outreach, and deal closure for the Company’s API portfolio.

- KEY POSITION RESPONSIBILITIES

Sr.

Key Responsibilities

1

Business Development (Hunting Focus)

- Identify and generate new leads for API sales in domestic and export markets.

- Approach prospective pharma companies, distributors, and CMOs to expand the customer base.

- Build new business opportunities across regulated (US, EU, Japan), unregulated markets & emerging markets.

- Ensure Inperson meetings with prospective Customers & relationship building

- Responsible for developing monthly sales visit plans & adherence to the same

- Support in preparing proposals, quotations, and commercial negotiations.

- Convert new leads into long-term customers.

2

Market Research & Pipeline Development

- Track competitor activities, pricing trends, and customer requirements.

- Identify opportunities for new APIs in line with market demand.

- Maintain a healthy sales funnel for consistent business growth.

3

Customer Engagement

- Establish first-level relationships with decision makers in client organizations.

- Work with internal teams (Regulatory, QA, Supply Chain) to provide basic technical and commercial support.

- Ensure smooth handover of accounts to Key Account Managers post onboarding.

- QUALIFICATIONS AND EXPERIENCE

Qualification

- Bachelor’s/Master’s in Pharmacy, Chemistry, or Life Sciences; MBA preferred.

Experience

- 7– 12 years of experience in API sales/business development, preferably in a hunting role.

- Knowledge of API markets and regulatory landscape.

- Strong networking, prospecting, and communication skills.

CTC

Work Travel

Extensive Travel - Domestic & International – Minimum 20 days in a month

- KEY SKILLS AND COMPETENCIES

1

Self-driven, result-oriented, and aggressive in market outreach.

2

Ability to build rapport with new clients quickly.

3

Entrepreneurial mindset with persistence to close new deals.